SMART
GOOD
BETTER
WORK.
HEALTH.
BUSINESS.
expertise
what matters to you, matters to us
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Ergonomics
Good ergonomics equals good business. The physiological and psychological construct of our work environment governs our comfort, health and behavior.
We improve
wellbeing
people’s performance &
at work
Design
Design’s main objective is people’s well-being. People are the driving force behind any business organization. Thus design and business have a strong bond.
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WE BUILD UP
PEOPLE
CIRCUMSTANCES FOR COMPANIES &
TO FLOURISH
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Workplace Solutions
Changing circumstances are a good opportunity to introduce new ideas and effective practices. At StudioNovo, we strive to enhance peoples’ performance at work through good design.
We scale
through human-centric
Solutions
business performance
EXPERIENCE
design and workplace ergonomics experts
Lachezar Tsvetanov
Hello.
I’m Lach. I am a designer.
It is my passion to work at the intersection of design, human behavior and business. I have been recognized as an accomplished industrial and furniture designer with over 100 international design excellence accolades, including Red Dot, IF, Japanese Good Design, IDEA and many others.
Kaloyan Angelov
co-Founder
Hello, I’m Kaloyan
Kaloyan has a has a razor sharp sense for good opportunities. Deal sening,
communicative and ambitious, he successfully rides the waves of change through the 90’s while obtaining his first university degree in PR & Advertising. Then he heads to Boston, MA to continue his higher eduction and experience the USA way-of-life and culture.
Projects
What we’ve done
Coca Cola – Sofia
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Telus – Sofia
The TELUS Tower, located at Macedonia square in Sofia, is built to the highest environmental and architectural standards and has been awarded BREEAM 2013 certificate – the world’s leading standard for ..
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CRONO
Communication with them went smoothly – they showed patience and attention to all our requirements and wishes in order to create a working environment that is both comfortable and functional for our entire team.
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LDG
Our workplace is where we spend most of our time. Creating an atmosphere that makes you look forward to going to work, that makes you feel cozy, like at home, is a difficult task. Especially when you know what you want but don’t know how to achieve it.
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All Testimonials
SNOLW
Company History
We are proud of our short, yet diverse and dynamic history as pioneers in creating design-focused workspaces that touch people’s lives and enhance the performance of great companies. Our horizons today are just as broad as those at the start of our journey. We are driven. We are focused on being of great service to our community. And we look forward to leaving a positive and lasting impact in the years to come.
2008
Lach presents Humanscale products to key office furniture dealers in Sofia, Bulgaria. Epic fail and back to NYC
2009-2010
Kaloyan leaves Boston for Sofia (the city 🙂 ) Conversations about a new venture emerge.
Early StudioNovo is officially on the books. First Humancale products arrive in our tiny, but “smart” first showroom. Humble beginnings with vast horizons.
Our first booked client is Crystal Commodities
2011-2013
Cisco Systems is our first big corporate client. A serious vote of confidence in our ergonomic Freedom chairs.
C3 Communications is our first complete Office solutions project.
Started partnership with KnollStudio and Emeco.
Focus on expanding our digital presence, StudioNovo is now positioned as complete work place solutions provider with focus on ergonomics.
2013-2016
StudioNovo steps into Bene’s shoes and proudly starts carrying the Austrian furniture leader’s flag
Lach returns to Sofia and heads the company’s helm for creative strategic initiatives and development.
New Showroom. New Look. New Perspectives. New partnership with Arper, Carl Hansen, Gubi.
2017-2020
New Website and new Digital Strategy Launched.
The strongest year yet. StudioNovo completes TELUS, DHL, FADATA, SANOFI, COCA COLA and my more signature projects for some of the best corporate leaders in Bulgaria.
Partnerships expansion form the German kind – WALTER KNOLL, RENZ, INTERSTUHL
Mission
StudioNovo believes that design is a strategic business tool. Good design is inspirational, educational, and has the power to transcend cultures. Good design is simple, emotional,
and fun.
Brand Partners
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NEWS
Latest Stories
Humanscale Freedom: The Chair That Got Rid of the Knobs
What made the Humanscale Freedom chair a turning point? It adjusted itself. Designed by Niels Diffrient…
The Brain Behind Beauty
A Design Truths Essay on Design Thinking and Workplace Design…
Beyond Back Pain: How Workplace Ergonomics Protects Your Mind and Your Team
It’s 3 PM. Your shoulders are creeping toward your ears, a dull throb settles at the base of your neck, and no amount of coffee seems to…
FAQ
Frequently Asked Questions
What does Studio Novo help companies achieve through workplace design?
Studio Novo helps leaders turn the workplace into a business system that supports the behaviors their organization needs. We connect workplace strategy, spatial decisions, ergonomics, furniture systems, procurement, and implementation, so teams get better conditions for focus, collaboration, movement, and daily operations. Here are some of the projects that we have worked on.
What's included in a complete workplace transformation project?
A workplace transformation project starts by defining business needs, team behaviors, constraints, budget, and future change. Studio Novo then aligns workplace strategy, design direction, furniture and product systems, procurement, delivery, installation, and handover. The exact scope depends on whether the project also includes architectural design, construction, permits, and external specialists.
At what stage should Studio Novo join an office project?
Studio Novo creates the most value before layouts, furniture specifications, and budgets are locked in. Early involvement lets us connect organizational needs with space planning, product systems, lead times, and commercial priorities. We can also join an active project to review decisions, reduce risk, or strengthen performance within an existing design direction.
How is Studio Novo different from an interior designer or office furniture dealer?
Interior designers shape the visual and spatial environment; furniture dealers typically supply products against a defined brief. Studio Novo works across organizational needs, human behavior, design, product systems, and delivery; basically, helping leaders define what the workplace must accomplish, then aligning specialists, products, procurement, and implementation around that result.
How long does workplace design, procurement, and implementation take?
Timeline depends on project size, decision readiness, technical complexity, approvals, construction scope, and furniture lead times. A reliable schedule separates discovery and definition, design and approvals, procurement, site work, installation, and handover. Studio Novo provides an indicative timeline after reviewing your site, brief, budget, and target completion date.
What size and type of organizations does Studio Novo work with?
Studio Novo works with organizations of 25 to more than 500 people, in both corporate and hospitality settings. Our clients include companies in IT and technology, insurance, energy and retail. Whatever the sector, we help leadership teams make clear workplace decisions and deliver a coordinated result, from strategy and furniture selection to installation, in Bulgaria and select regional markets.
How do you measure whether a workplace project has succeeded?
Success is measured against the business and human outcomes defined at the start of the project. Depending on the brief, this can include space utilization, employee feedback, focus and collaboration conditions, ergonomic fit, adaptability, delivery performance, budget control, and the workplace’s ability to support future change.






